Privacy Policy

SECTION 1 - WHAT DO WE DO WITH YOUR INFORMATION?

When you purchase something from our store, as part of the buying and selling process, we collect the personal information you give us such as your name, address and email address.
When you browse our store, we also automatically receive your computer’s internet protocol (IP) address in order to provide us with information that helps us learn about your browser and operating system.
Email marketing: With your permission, we may send you emails about our store, new products and other updates.

SECTION 2 - CONSENT

How do you get my consent?
When you provide us with personal information to complete a transaction, verify your credit card, place an order, arrange for a delivery or return a purchase, we imply that you consent to our collecting it and using it for that specific reason only.
If we ask for your personal information for a secondary reason, like marketing, we will either ask you directly for your expressed consent, or provide you with an opportunity to say no.

How do I withdraw my consent?
If after you opt-in, you change your mind, you may withdraw your consent for us to contact you, for the continued collection, use or disclosure of your information, at anytime, by contacting us at info@mylbd.ca or mailing us at:
MyLBD 
241 Edgeley Blvd, Vaughn, Ontario, Canada.

SECTION 3 - DISCLOSURE

We may disclose your personal information if we are required by law to do so or if you violate our Terms of Service.

SECTION 4 - SHOPIFY

Our store is hosted on Shopify Inc. They provide us with the online e-commerce platform that allows us to sell our products and services to you.
Your data is stored through Shopify’s data storage, databases and the general Shopify application. They store your data on a secure server behind a firewall.

Payment:
If you choose a direct payment gateway to complete your purchase, then Shopify stores your credit card data. It is encrypted through the Payment Card Industry Data Security Standard (PCI-DSS). Your purchase transaction data is stored only as long as is necessary to complete your purchase transaction. After that is complete, your purchase transaction information is deleted.
All direct payment gateways adhere to the standards set by PCI-DSS as managed by the PCI Security Standards Council, which is a joint effort of brands like Visa, Mastercard, American Express and Discover.
PCI-DSS requirements help ensure the secure handling of credit card information by our store and its service providers.
For more insight, you may also want to read Shopify’s Terms of Service (https://www.shopify.com/legal/terms) or Privacy Statement (https://www.shopify.com/legal/privacy).

SECTION 5 - THIRD-PARTY SERVICES

In general, the third-party providers used by us will only collect, use and disclose your information to the extent necessary to allow them to perform the services they provide to us.
However, certain third-party service providers, such as payment gateways and other payment transaction processors, have their own privacy policies in respect to the information we are required to provide to them for your purchase-related transactions.
For these providers, we recommend that you read their privacy policies so you can understand the manner in which your personal information will be handled by these providers.
In particular, remember that certain providers may be located in or have facilities that are located a different jurisdiction than either you or us. So if you elect to proceed with a transaction that involves the services of a third-party service provider, then your information may become subject to the laws of the jurisdiction(s) in which that service provider or its facilities are located.
As an example, if you are located in Canada and your transaction is processed by a payment gateway located in the United States, then your personal information used in completing that transaction may be subject to disclosure under United States legislation, including the Patriot Act.
Once you leave our store’s website or are redirected to a third-party website or application, you are no longer governed by this Privacy Policy or our website’s Terms of Service.

Links
When you click on links on our store, they may direct you away from our site. We are not responsible for the privacy practices of other sites and encourage you to read their privacy statements.

SECTION 6 - SECURITY

To protect your personal information, we take reasonable precautions and follow industry best practices to make sure it is not inappropriately lost, misused, accessed, disclosed, altered or destroyed.
If you provide us with your credit card information, the information is encrypted using secure socket layer technology (SSL) and stored with a AES-256 encryption. Although no method of transmission over the Internet or electronic storage is 100% secure, we follow all PCI-DSS requirements and implement additional generally accepted industry standards.

SECTION 7 - COOKIES

Our collection and use of cookies will be managed in accordance with this Privacy Policy.

What are cookies? 

Cookies are small files of information which save and retrieve information about your visit to a website or application. They reside in your Internet browser to help remember your preferences and previous activity. For example, cookies can help an online store remember the items you’ve put into your shopping cart, or advertisers can use cookies to target ads that are most relevant to you. 

Use of Cookies

Our site makes use of cookies to save and retrieve information about your visit to our website. Cookies currently used on our site identify you merely as a number.

When you visit our website, the following categories of cookies may be set in your browser:

Strictly Necessary Cookies

These cookies are essential in order to enable you to move around a site and use its features. Without these cookies services you have asked for cannot be provided.

  • Registered Visitor Cookie - A unique identifier given to each registered user, used to recognize you through their visit and when they return to the site.

 Performance Cookies

These cookies collect information so that we can analyse how our visitors use our site. These cookies don't collect information that identifies you. All information these cookies collect is anonymous and is only used to improve how our site works.

  • Google Analytics Cookie – allow us to follow the actions of a user during your visit to our site (for more information, see Analytics cookies below).

Functional Cookies

These cookies allow websites and applications to remember choices you make (such as your user name, language or the region you are in) and provide enhanced, more personal features.

We may use information collected from functional cookies to identify user behavior and to serve content based on your profile. These cookies cannot track your browsing activity on other websites. They don’t gather any information about you that could be used for advertising or remembering where you’ve been on the Internet outside our site.

Analytics Cookies

In order to keep our website services relevant, easy to use and up-to-date, we use web analytics services to help us understand how people use the site.

Cookies allow web analytics services to recognise your browser or device and, for example, identify whether you have visited our website before, what you have previously viewed or clicked on, and how you found us. The information is anonymous and only used for statistical purposes, and it helps us to analyse patterns of user activity and to develop a better user experience.

Web analytics data and cookies cannot be used to identify you – they do not contain personal information such as your name or email address.

Log Files

As is true of most websites, we gather certain information automatically and store it in log files. This information may include Internet protocol (IP) addresses, browser type, internet service provider (ISP), referring/exit pages, operating system, date/time stamp, and/or clickstream data.

We do not link this automatically collected data to other information we collect about you.

We and our partners (e.g., marketing partners, affiliates, or analytics providers) use cookies or similar tracking technologies to analyze trends, administer the website, tracking users’ movements around the website, and to gather demographic information about our user base as a whole. We may receive reports based on the use of these technologies by these companies on an individual and aggregated basis.

Users can control the use of cookies at the individual browser level. If you reject cookies, you may still use our website, but your ability to use some features or areas of our website may be limited.

When we include content from other sites (e.g., Google Analytics) these sites may also set their own cookies and we do not have access or control over these cookies. We suggest you go to the relevant third party’s website to find out more information about their cookie use. Google Analytics -http://www.google.com/policies/privacy/ 

Analytics - Display Advertising 

MyLBD and third-party vendors, including Google, use first-party cookies (Google Analytics cookie) and third-party cookies (DoubleClick cookie) together to inform, optimize, and serve ads based on past visits to our website. More specifically, our website has implemented and uses display advertising, and we utilize Google Analytics to implement a specific feature called remarketing. Remarketing is a feature of Google’s AdWords that allows us to optimize the delivery of ad content specifically targeted to a visitor’s interests based upon previous visits to our site. If you’d like more information about remarketing lists in Google Analytics please visit the following site - https://support.google.com/analytics/answer/2611268.

If you would like to opt-out of Google Analytics for display advertising you may do so by using the Ads Preferences Manager.

There is also a Google Analytics opt-out browser add on that you can download at https://tools.google.com/dlpage/gaoptout/.

Web Beacons

Our Web pages contain electronic images known as web beacons (also known as pixel tag or clear GIFs) and are used along with cookies to compile aggregated statistics to analyze how our site is used and may be used in some of our emails to let us know which emails and links have been opened by recipients. 

We also collect information directly when you voluntarily submit it to us. We may provide the opportunity opt-in for email newsletters or marketing materials by entering in your email address. 

You may choose to stop receiving our newsletter or marketing emails by following the unsubscribe instructions included in these emails.

SECTION 9 - AGE OF CONSENT

By using this site, you represent that you are at least the age of majority in your state or province of residence, or that you are the age of majority in your state or province of residence and you have given us your consent to allow any of your minor dependents to use this site.

SECTION 10 - CHANGES TO THIS PRIVACY POLICY

We reserve the right to modify this privacy policy at any time, so please review it frequently. Changes and clarifications will take effect immediately upon their posting on the website. If we make material changes to this policy, we will notify you here that it has been updated, so that you are aware of what information we collect, how we use it, and under what circumstances, if any, we use and/or disclose it.
If our store is acquired or merged with another company, your information may be transferred to the new owners so that we may continue to sell products to you.

QUESTIONS AND CONTACT INFORMATION

If you would like to: access, correct, amend or delete any personal information we have about you, register a complaint, or simply want more information contact our Privacy Compliance Officer at info@mylbd.ca or by mail at
MyLBD 
[Re: Privacy Compliance Officer]
241 Edgeley Blvd, Vaughn, Ontario, Canada